Ripple, the blockchain-based payments company, is poised to make headlines with its upcoming feature on 60 Minutes, highlighting its growing prominence in the financial sector.
The interview with CEO Brad Garlinghouse, Scheduled to air tomorrow, has stirred up excitement in the crypto community, especially with the timing and potential implications for Ripple and XRP.
Why Ripple Gets Spotlight On 60 Minutes?
The official X account of 60 Minutes shared an intriguing post with a teaser of its interview with Garlinghouse. The video revealed that Ripple and two other companies contributed $144 million to support pro-crypto candidates running for seats in the U.S. Congress from both sides of the political aisle.
Notably, 85% of these candidates won. showing the interest of the American people in pro-crypto legislation. The needs of the crypto industry were pivotal in the 2024 election, and contributed to Donald Trump’s victory.
60 Minutes wants to find out if anyone looking to run for office must take the crypto industry seriously, and potentially fear it and the repercussions of not Prioritizing the needs of pro-crypto voters.
The Importance of this Interview
The interview comes during a pivotal moment for Ripple. The company has been embroiled in a prolonged legal battle with the U.S. Securities and Exchange Commission (SEC). Through this legal battle, Ripple exposed the SEC’s hypocrisy under Gary Gensler, the current Chair of the organization, and defeated the SEC multiple times.
Many in the crypto community believe the new pro-crypto administration will end the lawsuit against Ripple and other crypto companies, marking the end of Ripple’s legal woes and clearing the path for its expansion into global financial markets.
Ripple’s appearance on 60 Minutes shows its transformation into a major player in the financial technology space. Ripple’s technology has already been adopted by several banks and financial institutions worldwide, with XRP playing a central role.
Community Responds to 60 Minutes Feature
The 60 Minutes spotlight is widely seen as a testament to Ripple’s success and the growing influence of the crypto industry. Susan Anthony (@mineandmore589), a crypto pundit on X, welcomed the community to ponder on why Ripple is getting the spotlight on a major platform like 60 Minutes.
One community member noted that “90 percent of companies previewed on 60 Minutes are extremely successful,” describing the feature as a significant endorsement.
Ripple has given a voice to the crypto market in the U.S., and regulatory clarity will be a game-changer for the company and XRP, and could accelerate Ripple’s efforts to position XRP as a bridge currency for central bank digital currencies (CBDCs), a use case the company has actively explored.